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Home Gadgets Media Gadgets Roku media player sales sore as Apple TV refresh is announced

Roku media player sales sore as Apple TV refresh is announced

Roku media player sales sore as Apple TV refresh is announced

—The new Apple TV received a great reception at launch, having sold 250,000 units during its first six weeks of launch. But Apple has not seen soring numbers since.  Conversely, Roku’s sales doubled when the new Apple TV launched. Sales have also doubled year-over-year for the company, and Roku will sell its millionth box before the end of this month.

Roku will sell its millionth box before the end of this month

Roku currently holds the No. 11 and No. 12 spots on Amazon’s list of best-selling electronics, and Amazon accounts for just 25% of Roku’s sales. The company is also working on licensing deals that will bring in revenue from new channels as partner manufacturers build boxes based on the Roku platofrm. Roku projects $100 million in revenue in 2011, following over $50 million in sales this year.

Posted 12/21/10

David Novakhttps://www.gadgetgram.com
For the last 20 years, David Novak has appeared in newspapers, magazines, radio, and TV around the world, reviewing the latest in consumer technology. His byline has appeared in Popular Science, PC Magazine, USA Today, The Wall Street Journal, Electronic House Magazine, GQ, Men’s Journal, National Geographic, Newsweek, Popular Mechanics, Forbes Technology, Readers Digest, Cosmopolitan Magazine, Glamour Magazine, T3 Technology Magazine, Stuff Magazine, Maxim Magazine, Wired Magazine, Laptop Magazine, Indianapolis Monthly, Indiana Business Journal, Better Homes and Garden, CNET, Engadget, InfoWorld, Information Week, Yahoo Technology and Mobile Magazine. He has also made radio appearances on the The Mark Levin Radio Show, The Laura Ingraham Talk Show, Bob & Tom Show, and the Paul Harvey RadioShow. He’s also made TV appearances on The Today Show and The CBS Morning Show. His nationally syndicated newspaper column called the GadgetGUY, appears in over 100 newspapers around the world each week, where Novak enjoys over 3 million in readership. David is also a contributing writer fro Men’s Journal, GQ, Popular Mechanics, T3 Magazine and Electronic House here in the U.S.

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