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    HomeMobileCustom Mobile App Development: Why Does Your Business Need It?

    Custom Mobile App Development: Why Does Your Business Need It?

    Let us start with a question. Can you imagine your life without your smartphone? Definitely not. And billions of people all around the world share your opinion. Today smartphones are much more than just devices that we use for making calls or sending short messages. Thanks to the fact that these devices can get connected to the internet, their capacities are practically endless.

    Just imagine: in 2022, the number of active mobile internet users was around 5 billion. Today people rely on their mobile phones in performing numerous tasks that traditionally used to be executed manually and fully offline. Now we can use mobile devices for making payments, shopping, training, reading, and many other things.

    And while mobile software solutions help to facilitate and streamline a lot of tasks for people (which has a very positive impact on the growing popularity of various mobile apps today), businesses can get a lot of benefits from this situation by launching their own solutions for their clients and employees.

    Thanks to the extremely high level of tech progress that we can observe nowadays, teams that provide mobile development services can build really unique innovative solutions with a lot of cutting-edge features. Such apps will fully correspond to your business demands and expectations of your customers or staff.

    The reason for the growing number of companies that decide to implement mobile apps in their business processes is the wide range of new opportunities that they can get thanks to the launch of these solutions.

    Improved Productivity

    Mobile apps can help you to automate a lot of tasks that your employees previously performed manually. There are a lot of options for different industries. For example, you can launch an app that will allow your couriers to indicate successful and unsuccessful deliveries directly via their smartphones.

    And at the same time, managers in the office will see the results. As for logistics firms, they can use apps that will help drivers to indicate important data related to shipments. Apps for retail companies can have functionality for tracking all the steps of the supply chain and for placing orders. As a result, a lot of tasks will take less time and overall productivity will increase.

    Increased Mobility

    The times when all employees had to stay in the office from 9 a.m. till 6 p.m. are already in the past. People need to be mobile today. Plus, many of them prefer to work remotely. But that doesn’t mean they do not want (or need) to work when they are far away from their desks. With a reliable mobile application, a lot of tasks can be solved and tracked regardless of the users’ locations.

    Direct Interaction with your Clients

    You can create a mobile application that will have chat or talk features. It will become a powerful tool for establishing close communication with your clients that will drastically increase their satisfaction.

    Clients can use such apps to ask any questions about your services or products, get tech support, make orders, and get information about special deals and personalized offers. Apps of this type can also positively influence the trust from the side of users and their loyalty.

    Excellent Project Management

    You can also build a custom mobile application for your internal audience. That’s why it can become a very good idea to launch a mobile app for project tracking and data sharing. Of course, there are ready-made solutions that you can just download (for free or it may be necessary to pay for them). But it is very important to take into account that when you have a custom mobile app, it fully reflects your business needs, the peculiarities of your business processes, the number of users, etc. Moreover, you can expand its functionality as much as you wish.

    For example, you can allow your users to exchange video or audio files (if it is required by the specificity of your projects), make photos directly in the apps, or you can add any features for working with complex statistics, etc. When you want to use a widely available ready-made solution, the chance that it will have all the required features is miserably low. You also should understand that when you order custom development, you can ask developers to ensure the desired scalability of your app, add the necessary number of integrations, etc. Such options are not available when you install a ready-to-use application.

    CONCLUSION

    Today developers have a lot of technologies and tools that allow them to build apps of different types and levels of complexity. That’s why even if you have a very difficult task, a good development team will cope with it. But in any case, we recommend you devote enough time to such stages of the development project realization as an analysis of the market and your business needs. It is vital to make sure that your future app will directly address the existing issues and will help to solve all the necessary tasks.

    David Novak
    David Novakhttps://www.gadgetgram.com
    For the last 20 years, David Novak has appeared in newspapers, magazines, radio, and TV around the world, reviewing the latest in consumer technology. His byline has appeared in Popular Science, PC Magazine, USA Today, The Wall Street Journal, Electronic House Magazine, GQ, Men’s Journal, National Geographic, Newsweek, Popular Mechanics, Forbes Technology, Readers Digest, Cosmopolitan Magazine, Glamour Magazine, T3 Technology Magazine, Stuff Magazine, Maxim Magazine, Wired Magazine, Laptop Magazine, Indianapolis Monthly, Indiana Business Journal, Better Homes and Garden, CNET, Engadget, InfoWorld, Information Week, Yahoo Technology and Mobile Magazine. He has also made radio appearances on the The Mark Levin Radio Show, The Laura Ingraham Talk Show, Bob & Tom Show, and the Paul Harvey RadioShow. He’s also made TV appearances on The Today Show and The CBS Morning Show. His nationally syndicated newspaper column called the GadgetGUY, appears in over 100 newspapers around the world each week, where Novak enjoys over 3 million in readership. David is also a contributing writer fro Men’s Journal, GQ, Popular Mechanics, T3 Magazine and Electronic House here in the U.S.

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