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    Could Verizon Still be Getting iPhone?

    Advertising agency, Landor Associates, is remored to be working on an advertising campaign for Verizon for the upcoming iPhone.  Landor Associates has been working on Verizon branding since 2007 and is, according to the rumor, now hard at work preparing for the iPhone HD launch. The Verizon team there is led by Brad Scott.

    Part of Landor Associates’ responsibilities for Apple is more of a branding innitiative.  Landor created created the dual-B logo for Blackberry.  Apple’s current iPhone agency for TV advertisements is TBWA, and Apple has no plans to remove them of their contract based on the marvelous job they’ve done over the years.

    Could Verizon Still be Getting iPhone

    However, this rumor very nearly confirms a Verizon launch of the iPhone at the end of the summer.  Yes, I know.  This story has a never-ending direction.  But as we near the summer, perhaps someone will finally confirm Verizon’s stake in iPhone in the next few days.

    Could Verizon Still be Getting iPhone 2


    DigiTimes has released a report saying that Apple has just placed an order for 10-million CDMA iPhones. The CDMA iPhone is to be built by Pegatron — a subsidiary of ASUStek — and the company is expected to deliver up to 10 million devices per year. Both Pegatron and Apple have declined to comment, but it’s pretty interesting that this rumor closely mirrors what the WSJ recently reported. As noted above, Verizon is working on an iPhone advertising blitz targeted for the end of summer, and CDMA is Verizon’s network.  Hmmmmm……..

    Published on  May 14, 2010

    David Novak
    David Novak
    For the last 20 years, David Novak has appeared in newspapers, magazines, radio, and TV around the world, reviewing the latest in consumer technology. His byline has appeared in Popular Science, PC Magazine, USA Today, The Wall Street Journal, Electronic House Magazine, GQ, Men’s Journal, National Geographic, Newsweek, Popular Mechanics, Forbes Technology, Readers Digest, Cosmopolitan Magazine, Glamour Magazine, T3 Technology Magazine, Stuff Magazine, Maxim Magazine, Wired Magazine, Laptop Magazine, Indianapolis Monthly, Indiana Business Journal, Better Homes and Garden, CNET, Engadget, InfoWorld, Information Week, Yahoo Technology and Mobile Magazine. He has also made radio appearances on the The Mark Levin Radio Show, The Laura Ingraham Talk Show, Bob & Tom Show, and the Paul Harvey RadioShow. He’s also made TV appearances on The Today Show and The CBS Morning Show. His nationally syndicated newspaper column called the GadgetGUY, appears in over 100 newspapers around the world each week, where Novak enjoys over 3 million in readership. David is also a contributing writer fro Men’s Journal, GQ, Popular Mechanics, T3 Magazine and Electronic House here in the U.S.

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